Straight-talking, no-BS marketing strategy, coaching and execution for busy founders and leaders.
Empathy, expertise and execution — a marketing formula that just makes sense.
You know consistent, customer-first marketing builds awareness, trust and results — but when you’re responsible for many parts of the business, finding the time and focus to make it happen is another story.
That’s where I come in: translating chaos into clarity through coaching, strategic workshops and done-for-you marketing that fuels your business growth.
Happy Clients. Proven Results.
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![Shambhavi Nagaraj]()
“Through our collaboration, Sarah helped me define my USP, develop an actionable marketing strategy, and establish the four pillars of my business. What stood out most was her ability to help me communicate my value authentically. If you’re looking for a marketing consultant who is strategic, empathetic, and genuinely invested in helping you build a strong personal brand, I highly recommend working with her.”
— Shambhavi Nagaraj, Founder, Blossom’n’Heal
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![Judith Lang]()
"I had the pleasure of working with Sarah on a value proposition project for my new business. Her workshop and write-up were very valuable, capturing our core message in a concise and compelling way. Sarah has a great talent for translating complex ideas into clear, commercially-focused language. So if you're looking for a skilled marketing partner on your business journey who knows how to balance challenging questions with fun + delivery, I can fully recommend Sarah!"
— Judith Lang, Entrapeneur
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![Daniel Simkin]()
"Sarah has added so much to the team since joining - her energy, skill and knowledge has been immensely valuable. She has really helped us grow the brand, challenge our thinking and keep us focused on what is important from a marketing perspective. Along with being lots of fun to work with, her professionalism and attitude sets a great example to the rest of the team!"
— Daniel Simkin, Co-Founder, Simpala
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"Sarah has been amazing. She's self-sufficient, organised, and, most importantly, awesome at what she does. With her help, we've won awards, won new clients, and raised our profile. She's also incredibly positive and a joy to work with."
— Ross Davies, Managing Director, Strafe Creative
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“Sarah is professional, incredibly talented with the written word and an absolute pleasure to work with. As far as ROI is concerned she has contributed to the success and bookings for my new company. I would highly recommend her!"
—Nicola S Morgan, Entrepreneur & TEDx Speaker
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"Sarah held me accountable, helped refine and execute our marketing plan, and is also a highly skilled content creator. She kept things running like clockwork and contributed to our growing body of articles and research."
—Georgios Athanassiadis, Managing Director, Your Majesty
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"Sarah supported Reflektor with content strategy and writing, helping us better articulate the impact of our work. She guided us through insightful workshops that sharpened our understanding of our audience, refined our value proposition, and uncovered key narratives that truly showcase what we do."
— Max Rusan, Co-Founder, Reflektor Digital
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“Sarah felt more like a Fractional CMO and completely transformed things for us. Email and SMS marketing is a key channel and we saw sales increase by 33% YoY. She is a huge asset to any company she's working with.”
—Alex Stewart, Founder, OneNine5
Solutions designed with you in mind
Strategy Workshops
Interactive sessions that will ask the hard questions and result in those ‘ah ha’ moments for your brand, value proposition and messaging.
Coaching
Think of me as your marketing PT. I’m firm but friendly, offering advice and ideas, whilst keeping you accountable to your own goals.
Content & Copywriting
From human-sounding content and emails people actually want to open, to strategic sales copy that converts, I offer done-for-you writing services.
Fractional Marketing Manager
Strategy and execution — a fractional marketing manager that will integrate directly into your team.
About Sarah
With 13+ years of experience in marketing and communications across various industries, I put empathy and your customers at the heart of every project.
Working internationally from my base in the Netherlands, brands I’ve worked with include HSBC Innovation Bank, European Cargo, Simpala, Flowstore, Ricoh Europe, wero, Your Majesty, Strafe Creative and IBM.
b2b marketing — trends, insights and opinions
